Skip to main content

​
The Brain (Knowledge Base)

The Knowledge Base, often called “The Brain,” is the single source of truth for your AI workforce. Instead of training each agent individually, you update The Brain once, and every agent in your Crew—whether they handle calls, SMS, or chat—instantly knows the new information.

​
Automatic Extraction

Crew is designed to build The Brain automatically. When you onboard, we scan your digital footprint to extract core business facts.
1

Website Scan

We crawl your website to find services, pricing, team members, and hours.
2

Document Analysis

We parse uploaded PDFs (menus, brochures, policy documents) to understand complex details.
3

Structured Data

We identify and organize tabular data like “Service Duration” and “Cost” for accurate quoting.

​
Content Types

The Brain organizes information into four categories:

​
1. Core Profile

Essential facts about your business that rarely change.
  • Location & Parking: “123 Main St, free parking in back.”
  • Hours: “Mon-Fri 9-5, Closed Sundays.”
  • Contact: “Phone: 555-0123, Email: hello@acme.com”

​
2. Services & Pricing

Detailed breakdown of what you sell.
  • Service List: “Teeth Whitening, Deep Cleaning, Invisalign”
  • Pricing Models: “100/hr"or"Startsat100/hr" or "Starts at 500”
  • Duration: “Takes about 45 minutes”

​
3. Policies & FAQs

Rules and common questions.
  • Cancellation: “24-hour notice required for full refund.”
  • Insurance: “We accept Blue Cross and Aetna.”
  • Specific Q&A: “Do you treat children? Yes, ages 5 and up.”

​
4. Custom Knowledge

Free-form text for nuanced topics.
  • Brand Story: “Founded in 1995 to serve the local community…”
  • Staff Bios: “Dr. Smith specializes in orthodontics…”

​
Managing The Brain

You have full control over what your agents know.

​
Editing Extracted Data

Sometimes our scanner captures too much or too little. You can refine this in the dashboard:
  1. Go to Brain in the sidebar.
  2. Click on any section (e.g., Services).
  3. Edit the text or values.
  4. Click Save. All agents update instantly.

​
Adding Manual Entries

For internal knowledge that isn’t on your website:
  1. Click + Add Knowledge.
  2. Choose Text or Q&A.
  3. Type the information (e.g., “The gate code for delivery is 1234”).
  4. Set visibility (Internal only vs. Public).

​
Best Practices

Remember, your Voice Agents will read this text aloud.
  • Bad: “Hours: M-F 9-5.”
  • Good: “We are open Monday through Friday from 9 AM to 5 PM.”
Agents shouldn’t guess.
  • Bad: “Prices vary.”
  • Good: “Basic cleaning is 100.Deepcleaningstartsat100. Deep cleaning starts at 200 depending on condition.”
If your holiday hours change, update The Brain immediately to prevent agents from booking appointments when you’re closed.